My neighbor Grace lives on the classic New England farm with the red barn two houses away from me. Although there are 30 years between us, Grace And I have a similar sense of fashion. We both like understated, tailored pieces that are flatting, easy to wear, and tend to not wear the exact same outfit twice. A whip smart, no nonsense farmer who knows the value of money Grace surprised me this summer by building her outfits around her multiple pairs of SAS sandals. These splurges, she said, were worth the extra money because of the quality. Because they’re handcrafted they’re not cheap, with prices starting around $100. Today, as someone with 30+ years in the fashion industry, I bought my first pair of SAS’s Medicare-approved 76 lace-up sneakers. I want them because they’re practical and comfortable, sure, but also because I trust Grace to recognize a good value when she sees one. Now that SAS is on my radar I’ve seen hip college students walking around the Valley in “grandma” shoes as well as in Boston and NYC. The fashion world, as it turns out, has embraced “ugly fashion” and the shoes that go with it, from grandpa sneakers to socks with sandals. At Strada we've seen our demographic trend younger since the pandemic as well. So many people started working from home and began ditching their high heels and work shoes, they realized that once you have worn a really comfortable shoe, it’s hard to go backwards. Inspired to get a pair? Check out our collection of SAS for the 76 sneakers as well as other retro athletic-inspired options.
